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Privacy Technical The Sky Is Falling

Technical rebuttal of Mark Zuckerberg’s rebuttal to Facebook TOS change

Mark Zuckerberg defended the recent change to Facebook’s TOS in a blog post recently. As much as I appreciate any response from Facebook regarding their lecherous move, his rebuttal has no merit whatsoever. As a co-founder of my own startup in the 90s (unfortunately, never anything close to the scale of the 500-lb gorilla that […]

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Privacy The Sky Is Falling

Facebook’s new TOS: We have rights to everything posted here, forever. Sorry!

Well, as I’ve said in the past, you can’t expect to use free services and have any semblance of privacy. Facebook updated their Terms of Service (TOS) yesterday and slipped in a little “extra” clause which

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Analytics Business Marketing Privacy Technical

Analysis of Google outbound link tracking

I noticed in the past two or so months, after Google upgraded their SERPs to enable users to rearrange and delete results (see thumbnail to right) that the outbound links Google was posting on SERPs were redirects through the google.com site (meaning, they were tracking clicks on outbound links.) Since I often search for something […]

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Email Marketing Privacy Technical The Sky Is Falling

The death of the email link

You can contact me at “kent -at- no spam marketruler dot no spam com”, and remove the term “no spam” from that address. And I kid you not, you see this on a lot of sites, even ones which

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Analytics Marketing Privacy The Sky Is Falling

Google, Yahoo! and everyone is tracking you!

Big bad corporations everywhere are tracking your every activity online! Run for the hills!