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Category Archives: Business

Stuff for anyone who runs a business.

DKIM TXT Records in DNS exceeding 255 characters

Wow. It’s 2009, and apparently DNS can only support reading configuration file lines which are not greater than 255 characters. I received the following error

Monster should be burned at the stake for email practices

I used Monster three years ago, and they just don’t get it. As a quick comment on the service, it’s the “shotgun” effect of

Facebook TOS “takes away” your ownership rights

As I’ve become embroiled in the hulaballoo over Facebook’s Terms of Service changes on Sunday, there have been many discussions on Facebook (and off) concerning the concept of ownership. Ownership, in the legal sense, related to “rights” over content. (Or Intellectual Property, in this case.) Photos, Images, Drawings, Music, anything you type into a web […]

Ongoing list of bad email practice providers

There was a short period in the late 90s and early 00s when I would use “disposable” email addresses for everything. I had “catch-all” email addresses such as anything@example.com which I would when signing up for a site where I was unsure of their email practices. If I signed up on “this-domain.com” my email would […]

Analysis of Google outbound link tracking

I noticed in the past two or so months, after Google upgraded their SERPs to enable users to rearrange and delete results (see thumbnail to right) that the outbound links Google was posting on SERPs were redirects through the google.com site (meaning, they were tracking clicks on outbound links.) Since I often search for something […]

Uh-oh. AJAX-powered search kills keywords in referrers

Well, according to Clicky, Smackdown and a discussion forum on Webmaster World, many webmasters are fearful of AJAX-only search from Google. As I wrote in a recent article on Helium (a low-traffic one, at that), Google is a near-monopoly, and user Shaddows here points out that opting out of Google’s index (say, in protest) is […]

In-kind donations and tax deductions

Last year, I did some work for a local 501.3c organization who I believed was doing some great things here in Media, PA. It was for the First Fair Trade Town in the USA, and it was for their web site development. I had done a lot of work on the first version of the […]

At first I thought Google was being hacked

Ever seen Google down? Me neither. Sure, I’ve seen the “Gmail not available” message, and “Service unavailable” once or twice, but it was only for a few seconds, really. That said, last month for about 15 minutes, it appeared that Google was down. At first I did what’s called a Domain Name lookup in DNS […]

The death of the email link

You can contact me at “kent -at- no spam marketruler dot no spam com”, and remove the term “no spam” from that address. And I kid you not, you see this on a lot of sites, even ones which

Why people like ConversionRuler

In full disclosure, I work for Market Ruler, LLC which makes a Marketing Tracking Tool for Marketing Agencies called ConversionRuler, and have a vested interest in the success of aforementioned company. That said, I recently had the pleasure of working with a new sales consultant, who asked a rather benign question: Why do your customers […]